BOLLINGER MOTORS NAMES LAFONTAINE AS FIRST COMMERCIAL DEALERSHIP
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DETROIT, Feb. 14, 2024 ~ Bollinger Motors, Inc., a leading electric commercial vehicle manufacturer, has announced their partnership with LaFontaine Automotive Group as their first authorized dealer in Michigan. The collaboration between the two companies was officially kicked off by Jim Connelly, chief revenue officer at Bollinger Motors, and Brian Frania, commercial and fleet director at LaFontaine Automotive Group.

The partnership will see LaFontaine Automotive Group become the first sales and service dealership for Bollinger Motors in Michigan. The company will offer the Bollinger B4 Chassis Cab, an all-new, all-electric class 4 commercial truck designed with extensive input from fleet and upfitter experts. The unique chassis design of the B4 offers unparalleled safety in the commercial market by protecting the 800V battery and components.

"We are excited to work with LaFontaine right here in Michigan where we designed and will build the B4," said Robert Bollinger, founder and CEO of Bollinger Motors. "LaFontaine shares our commitment to quality and customer service."

According to LaFontaine Automotive Group, this acquisition brings their portfolio to 54 retail franchises and 39 retail locations. They also have plans for further expansion in 2024. The Bollinger commercial vehicles will be available at two locations - LaFontaine Bollinger Farmington Hills and LaFontaine Bollinger Lansing.

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"Our partnership with Bollinger Motors is a testament to our dedicated team and commitment to providing our commercial customers with a personalized experience that goes beyond just selling them a vehicle," said Ryan LaFontaine, CEO of LaFontaine Automotive Group. "We focus on exceeding customer expectations during the sale as well as providing top-notch service, repair, parts, and accessories."

Brian Frania, commercial and fleet director at LaFontaine Automotive Group added that their team has established themselves as a powerhouse in the commercial and fleet industry. "Our customer-first approach has resonated with businesses and municipalities, resulting in significant growth in both commercial units sold and serviced," he said.

The partnership with LaFontaine Automotive Group is just the beginning for Bollinger Motors' nationwide sales and service plan. "Our strategically developed plan to offer sales and service nationwide is being kicked off with LaFontaine," said Jim Connelly, chief revenue officer at Bollinger Motors. "We will soon be announcing additional dealer partners, demonstrating our commitment to fleets in all 50 states."

This announcement follows a series of recent developments for Bollinger Motors, including partnerships with Our Next Energy in Novi, Mich. for battery supply and Roush Industries in Livonia, Mich. for vehicle assembly operations. The company has also qualified for federal clean vehicle tax credits under the Inflation Reduction Act of $40,000 per vehicle for the B4 chassis cab.

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Founded in 2015 by Robert Bollinger, Bollinger Motors is a U.S.-based company headquartered in Oak Park, Mich. The company specializes in developing all-electric commercial chassis cab trucks from Classes 4-6. In September 2022, Bollinger Motors became majority-owned by Mullen Automotive, Inc. (NASDAQ: MULN). For more information about the company, visit www.BollingerMotors.com and www.MullenUSA.com.

LaFontaine Automotive Group was founded in 1980 by Michael Sr. and Maureen LaFontaine. The award-winning group includes 54 retail franchises, 9 collision centers, and 39 Michigan retail locations. With nearly 2,700 employees, their mission is to personalize the automotive experience by building lifelong relationships that connect families and strengthen communities.

"The LaFontaine Family Deal" is not just about what customers get but also how they feel during their experience with the group. They represent a wide range of brands including Buick, Bollinger, Cadillac, Chevrolet, Chrysler, Dodge, Ford, Fiat, Genesis, Honda, Hyundai, Infiniti, Jeep, KIA, Mazda, Mercedes-Benz, RAM, Polestar, Sprinter, Subaru, Toyota, Volvo and Volkswagen. For more information about LaFontaine Automotive Group and their mission and core values visit www.familydeal.com.

This press release may contain forward-looking statements that are not historical facts. These statements are based on current expectations and assumptions and are subject to risks and uncertainties that could cause actual results to differ materially from those projected in the forward-looking statements. The company does not undertake any obligation to update any forward-looking statements as a result of new information or future events.
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