Comerica Bank Appoints Kevin Watkins National African American Business Development Manager

DETROIT, May 11, 2023 ~ Comerica Bank has appointed Kevin Watkins as its National African American Business Development Manager, in an effort to strengthen its commitment to developing and growing relationships with African American business leaders, entrepreneurs, and communities across all markets.

Watkins will collaborate with Comerica's African American Business Resource Groups and Chief Diversity Officer Nate Bennett on building external partnerships with African American nonprofit organizations across the bank's national footprint. Wendy Bridges, Comerica Bank's Executive Vice President of Corporate Responsibility, said that Watkins' expertise and understanding of diverse communities will be invaluable in assisting African American entrepreneurs and businesses.

In February, Watkins was named Southeast Michigan External Affairs Market Manager where he helps guide Comerica's community commitment and engagements throughout metro Detroit. He cultivates relationships among philanthropic organizations, as well as community, civic and government leaders. He assists the bank's community reinvestment activities, community investments and financial education initiatives, which include the wide-reaching Comerica Money $ense programs (Business $ense, Money $ense, Education $ense, Sports $ense, Senior $ense, and Church $ense). Additionally, Watkins advises the Comerica's Michigan Market President on external affairs-related issues.

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Watkins began his career at Comerica in June 2005 as a Management Trainee and has held various assistant banking center manager roles with increased levels of responsibility at numerous locations since then. In 2012 he was elevated to banking center manager/assistant vice president. He earned both his Bachelor of Business Administration and Master of Business Administration (MBA) degrees from Eastern Michigan University.

Watkins is actively involved in the community; he serves as a Board Member of Central Detroit Christian Community Development Corporation and volunteers with various nonprofit organizations including neighborhood beautification projects and financial education initiatives. He has also served on the boards for the Black Caucus Foundation of Michigan and Joy-Southfield Community Development Corporation; mentored through the Real Life 101 Scholarship Fund; volunteered with Operation Hope's Banking On Our Future; served as a team captain for UNCF Detroit Walk for Education; co-chaired Comerica's African American Business Resource Group; among other activities.

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Comerica Bank is a subsidiary of Comerica Incorporated which has served Michigan longer than any other bank with a continuous presence dating back nearly 174 years to its Detroit founding in 1849. It is the largest bank employer in metro Detroit with approximately 4500 employees (FTE) statewide. With one of the largest banking center networks in Michigan it strives to increase opportunities in its communities by helping customers be successful; providing financial support that assists hundreds of charitable organizations; actively participating in Detroit's downtown revitalization; among other efforts.
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