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ANN ARBOR, Mich., April 22, 2025 ~ The Detroit Lions and UMCU, the official credit union of the Detroit Lions, have announced an extension and expansion of their partnership. This collaboration first began in 2018 with a shared commitment to making a positive impact in the Detroit community.
According to Mike Disner, Chief Operating Officer of the Detroit Lions, this partnership is an exciting opportunity to solidify another Michigan-based partner who is dedicated to the growth and well-being of the entire state. He also stated that UMCU's focus on serving and educating the local community aligns perfectly with the off-field mission of the Lions. This will be a key area of growth in their extended partnership.
UMCU's CEO, Tiffany Ford, who is also a native Detroiter, expressed her organization's value for their continued partnership with the Detroit Lions. She believes that working together for shared success is at the heart of everything they do. Ford also acknowledged how football brings the community together and how it aligns perfectly with UMCU's purpose.
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In line with their shared purpose of making a meaningful difference, UMCU has teamed up with three Detroit Lions players - running back Jahmyr Gibbs, safety Brian Branch, and cornerback Terrion Arnold - to provide fans with unique experiences that bring them closer to the game. These experiences include one-of-a-kind moments with players, family tailgate events, Cub Club events, on-field experiences, and even an exclusive Lions-branded debit card. Fans also have a chance to win game tickets through this partnership.
One of the main focuses of this partnership is education. UMCU offers financial literacy programs tailored for different age groups such as Cub Club members, incoming Rookies, Lions Legends, and season ticket holders. The collaboration between UMCU and the Lions aims to make a difference both on and off the field.
This extended partnership between UMCU and the Detroit Lions highlights their shared commitment to making a positive impact in the community. Through their collaboration, they hope to continue providing educational opportunities and unique experiences that support the city of Detroit.
According to Mike Disner, Chief Operating Officer of the Detroit Lions, this partnership is an exciting opportunity to solidify another Michigan-based partner who is dedicated to the growth and well-being of the entire state. He also stated that UMCU's focus on serving and educating the local community aligns perfectly with the off-field mission of the Lions. This will be a key area of growth in their extended partnership.
UMCU's CEO, Tiffany Ford, who is also a native Detroiter, expressed her organization's value for their continued partnership with the Detroit Lions. She believes that working together for shared success is at the heart of everything they do. Ford also acknowledged how football brings the community together and how it aligns perfectly with UMCU's purpose.
More on Michimich.com
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In line with their shared purpose of making a meaningful difference, UMCU has teamed up with three Detroit Lions players - running back Jahmyr Gibbs, safety Brian Branch, and cornerback Terrion Arnold - to provide fans with unique experiences that bring them closer to the game. These experiences include one-of-a-kind moments with players, family tailgate events, Cub Club events, on-field experiences, and even an exclusive Lions-branded debit card. Fans also have a chance to win game tickets through this partnership.
One of the main focuses of this partnership is education. UMCU offers financial literacy programs tailored for different age groups such as Cub Club members, incoming Rookies, Lions Legends, and season ticket holders. The collaboration between UMCU and the Lions aims to make a difference both on and off the field.
This extended partnership between UMCU and the Detroit Lions highlights their shared commitment to making a positive impact in the community. Through their collaboration, they hope to continue providing educational opportunities and unique experiences that support the city of Detroit.
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